Lars Forsberg – the new school sanitation pioneer from Copenhagen
At this year’s SCHULBAU trade fair in Hamburg, Lars Forsberg from IWI Technology will report on how new hygiene solutions are creating the future.

A real highlight this year is Lars Forsberg from Copenhagen.
He is our “new toilet man” – and he puts his heart and soul into it! Lars has developed an innovative concept that shows that even the smallest spaces can have a big impact. His system not only ensures hygiene and sustainability, but even integrates a reward program for children so that they do everything right when urinating and washing their hands.
A humorous, practical and at the same time educationally valuable contribution that shows how design and behavioural training can go hand in hand.
With over 15 years of experience, the company develops innovative, sustainable solutions at the interface of modern construction and human behavior and invites you to look at interior design from a new, holistic perspective. The focus is on topics relating to hygiene and the environment and their interactions. Practical experience shows that hygiene solutions must be tailored to the needs of users – not the other way around. This is the only way to avoid recurring problems.
Personal details: Lars Forsberg lives in Copenhagen, Denmark, and is currently Managing Director at IWI Technology and Skoletoiletter.dk.
SCHULBAU Hamburg 2025
📅 November 10-11, 2025
📍 Cruise Center Altona, Hamburg
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